Concept.
Virtual concepts provide real-time feedback and iteration, allowing for a more dynamic creative process.
VIRTUAL PRODUCTION STUDIOROBLOX
FEATURED / MODULAR EVENT SPACE
3 ROOMCLUB SPACE
BUILD FASTER / LAUNCH WIDER / ITERATE LIVE / BUILD FASTER / LAUNCH WIDER / ITERATE
LIVE /
WHAT WE ARE
ENGINE VLABS turns artists, brands and ideas into places people can enter, anytime.
One point of contact. A specialist production network. Built for virtual events, worlds and communities. All hosted on the Roblox platform.
BUILD MODE
WHAT ARE
WHAT ARE
WE MAKING?
EVENTS
FULL-SCALE PRODUCTIONS
SHOWCASE TO THE WORLD.
Launch a full-scale production for a global audience. We'll cover concept to live-execution. From hyper-realism to stylised abstraction, we can make your moment hit, exactly how you imagined it.
CONCEPTSTAGELIGHTINGVFXLIVE OPS
EXPLORE CAPABILITIES
WHY VIRTUAL
ANY IDEA
ANY IDEA
IS REALITY.
Iterate live.
There is no final product until the audience has experienced it. Iterate until the last day.
Global reach.
Build inside an established virtual platform your audience can enter from wherever they already are.
Heavily reduced cost.
Go bigger, build faster and reach more people with a fraction of the cost.
01FULL SCALE
END-TO-END
ONE THING.
START WITH
END-TO-END
PRODUCTION
From first idea to a live, operated virtual experience.
02SINGLE PRODUCTONE THING.
BUILT PROPERLY.
Venue, stage, fixture, system, component, live props or environments.
03CONSULTATIONSTART WITH
EXPERTISE.
Creative, technical and strategic direction before production.
NOTHING MATCH YOUR NEEDS? WE CAN STILL CATER FOR YOU.
ENGINEERINGTHEVIRTUALSTAGE
WE DON'T SELL “A ROBLOX GAME”.
WE DESIGN THE CAMPAIGN, THE WORLD, THE SHOW AND THE MOMENT AROUND IT.
BUILD FASTER / LAUNCH WIDER / ITERATE LIVE / BUILD FASTER / LAUNCH WIDER / ITERATE
LIVE /
Why Roblox?
Because it combines an established audience platform with a flexible production environment. We can prototype, review, iterate and publish without many of the physical dependencies of a traditional activation.
How quickly can you build?
It depends on scope. A focused stage or activation can move far faster than a fully persistent branded world. We scope the fastest sensible route during the free initial consultation.
Do you handle the live event too?
Yes. Depending on the project we can cover show control, live operation, moderation coordination, Discord/community touchpoints and post-event continuation.
Do you just focus on music events?
Our expertise is driven from the music industry & community, however, we are fully capable of working across various industries and formats.